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Cannabis Sativa Inc. HI BENEFITS Discount Pharmacy Card Now Fully Launched

MESQUITE, NV / ACCESSWIRE / December 10, 2015 / Cannabis Sativa Inc. (OTCQB: CBDS) previously announced that its wholly owned subsidiary, Hi Brands International, Inc. ("HBI"), a Nevada corporation, had entered into a strategic joint venture with the developer of a pharmacy discount card to distribute the card under its "HI" brand to be marketed as the "HI BENEFITS Card." To clarify, the card is a prescription discount card and will be marketed as the HI BENEFITS Discount Prescription Card or HI Benefits Discount Rx Card. The HI Benefits Discount Rx Card is now fully functional and may be used throughout the U.S. and internationally. Additional benefits will be added in the future, which will be available to CBDS member card holders. There are no health restrictions, and everyone qualifies for this easy to use card. Membership is free with no fees ever and no paperwork to file with insurance companies. The HI Benefits Discount Rx Card is immediately available by going to and filling out a short form, then save the card as digitally on your mobile device or print out your HI BENEFITS Discount Prescription Card. While the site is fully functional, it is still in beta and will be improved and enhanced over the next few months. By simply presenting the card when getting prescriptions, a member can save 10%-70% on prescriptions. The HI BENEFITS Discount Pharmacy Card offers unlimited use with any pharmacy in the network. The HI BENEFITS Discount Rx Card never expires and is easily and instantly activated. Membership is free because there is no need for a physical card, a member simply uses a digital image saved on their smartphone or can print a card at home if they prefer. Use the card at all major pharmacies including Rite Aid, CVS, Costco and Target.

About CBDS: Cannabis Sativa, Inc. is in the business of branding and licensing via its 'hi' intellectual properties. The Company also offers the Wild Earth Naturals line of CBD Water and cosmetic products which are designed to use organic and natural ingredients, including CBD and hemp seed oil. The Company is engaged through its subsidiaries, Kush and Hi Brands International, Inc., in the research, development and licensing of specialized natural cannabis products, including cannabis formulas, edibles, topicals, strains, recipes and delivery systems.

Forward-Looking Statements:

This press release contains "forward-looking statements." Although the forward-looking statements in this release reflect the good faith judgment of management, forward-looking statements are inherently subject to known and unknown risks and uncertainties that may cause actual results to be materially different from those discussed in these forward-looking statements. Readers are urged to carefully review and consider the various disclosures made by us in our reports filed with the Securities and Exchange Commission, including the risk factors that attempt to advise interested parties of the risks that may affect our business, financial condition, results of operation and cash flows. If one or more of these risks or uncertainties materialize, or if the underlying assumptions prove incorrect, our actual results may vary materially from those expected or projected. Underlying assumptions include without limitation, the ongoing enactment of legislation favorable to the production of and the commercialization of cannabis products and the Company's success in capitalizing on that legislation. Readers are urged not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. We assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release.

Contact Information:

Investor Relations
Mesquite, NV 89027

SOURCE: Cannabis Sativa, Inc.

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